An improved rose plant propagation process which can be carried out on an expeditious basis is provided. Stem segments from a scion rose plant and an understock rose plant are obtained during an active stage of growth. An end of a scion segment is placed into a cut formed in an understock segment, and an end portion of the understock segment is placed in a rooting medium. Roots simultaneously are formed on the understock segment while a graft union between the scion and understock rose plant stem segments is formed. The portion of the understock stem above the graft union next is removed. The process of the present invention offers a reliable rose plant propagation technique not heretofore available to the rose industry whereby quality new rose plants readily can be formed on an economical basis in a significantly shorter period of time than commonly required for prior rose plant propagation techniques.