An electric cord reel is provided for temporary storage of an electric extension cord. A plastic rectangular frame which includes means for mounting said frame to a wall or other vertical architectural barrier is utilized to pivotally mount a spool. The spool includes a central hub and opposing end plates. The opposing end plates are tapered inward toward the center of the hub to enhance cord winding during operation. A pair of flexible protuberances are mounted to said central hub section and are utilized to receive and releasably retain either end of an electric extension cord. A hand crank is fixedly mounted to the spool and is utilized to rotate the spool upon operation thereof.