A sample book for wall covering samples, decorative fabrics and the like is disclosed. The sample book comprises a cover member which includes first and second substantially planar cover sections hingedly joined to a substantially planar spine section, a plurality of individual sample sheets arranged in a stack, and a pair of tear-resistant holding strips disposed along one edge and on opposite sides of the stack of sample sheets. The stack of sample sheets are bound together between the holding strips by means of staples or the like to form an edge portion defined by the edges of the sample sheets between the holding strips. The edge portion is adhesively secured to the spine section of the cover member to form the sample book. In this manner, a sturdy sample book is provided in which the first and second cover sections may each be hingedly opened to lie in substantially the same plane as the planar spine section to facilitate easy and substantially full viewing of the sample sheets.