In combination with a golf club holder, sometimes referred to as a golf bag, an alarm system reminds golfers when golf clubs are missing from the golf bag. The alarm system includes a plurality of signaling devices which can be light emitting diodes. The golf bag includes a plurality of stations into which the golf club shafts fit grip first. Each station includes a switch, the switches being electrically connected in parallel to a source of electricity. The switches are biased to such a position that the signaling device is energized when a golf club is withdrawn from the station and de-energized when the golf club is returned. The LED display may be mounted on the golf bag or may be connected to an extension cord to be mounted in the front of a golf cart.