Ball cap storage rack comprising a wire or rod stock frame including a plurality of rods configured to form an elongated, generally rectangular-shaped back with side capture bars and a pair of hooks at one end. The back has a width slightly narrower than the width of a typical baseball cap visor and is adapted to have its length running vertically when in normal use. Two additional sets of rods are arrayed along opposite sides of the back to form side capture rails, and define visor edge receiving openings. The upper ends of the rails are deformed to provide a closet pole hanger at the upper end of the rack, and the lower ends are deformed to form the capture fingers at a lower portion of the device. To store a plurality of baseball caps in the rack, the caps are placed with their visors flat against the back with the soft cap portion collapsed forwardly and the bill of each successive cap slipped behind the preceding one and the folded cap nested against the same part of the preceding cap. The visor edges protrude through openings in the rack sides. The caps are restrained in the rack by capture fingers at the lower ends of the side rails.