A process and apparatus for stripping a volatile component from a liquid. The volatile component is destroyed by exothermic reaction with an active component in the gas phase, typically over a catalyst. Heat generated by the reaction of the volatile and active components is transferred to a fluid contact zone in which the organic component is stripped from the liquid stream by a stripping gas. Transfer of heat to the fluid contact zone increases the equilibrium partial pressure of the volatile component in the gas phase and thus increases the driving force for mass transfer in the stripping operation. Preferably, the volatile component is reacted with the active component in a regenerative heat transfer reaction system.