A bowstring release apparatus for use with a bowstring affixed to a bow is disclosed. The bowstring release apparatus comprises an activation switch connected to a timing device which in turn is connected to a release mechanism. Actuation of the activation switch initiates a time period whose length is established by the timing device. The release mechanism releases the secured bowstring after expiration of the time period. Additionally, a method for improving the shooting accuracy of an archer by providing a bow, a bowstring affixed to the bow, an arrow and a bowstring release apparatus is disclosed. The method includes the archer drawing the bowstring and activating an activation switch. After completion of a time period, the bowstring will automatically be released. The duration of the time period is determined by a timing device which is responsive to the activating of the activation switch.