A brake operating device having a brake lever pivotally attached to a mounting bracket secured to a handlebar, the brake lever rotatable about a rotation axis that is offset from the pivot axis, and a transmission mechanism for converting a rotational force applied to the brake lever into a rectilinear force drawing the brake lever toward the handlebar. The transmission mechanism and brake lever configured to force rotation about the rotation axis in response to rotation of the brake lever about the pivot axis, the resulting compound motion of the brake lever following the natural arched motion of the rider's fingers during lever actuation.