A multi-component, interchangeable display system is connectable with a support member such as an upright rail or a horizontal shelf. The display system provides for the display of a variety of signs and merchandise items on interchangeable display members which may be pivotally connected or non-pivotally connected to a support bracket. The support bracket includes a planar support member having a plurality of spaced fingers which selectively engage openings in the support member. An upwardly open housing is mounted on the support member. The housing includes a bore. The display member includes a stem which is selectively received in the bore of the housing.