In an electrostatic separating apparatus which separates supplied substances containing sheet-like substances into conductive substances and insulating substances by using electrostatic force and corona discharge together, a ground electrode unit has a carrier belt tensioned for a plurality of rotation rollers. An opposite electrode unit is provided with a first electrostatic electrode, a corona electrode, and a second electrostatic electrode in this order from a supply side of the supplied substances. A removing unit separates and removes the insulating substances attached to the ground electrode unit.