A preseamed sheet flooring product having first and second sheet products positioned closely adjacent each other edge-to-edge to form a seam therebetween. An adhesive is positioned in the seam and has visual characteristics suitable for creating an indistinct appearance of the seam in the sheet flooring product. The seam also has wear characteristics sufficiently similar to wear characteristics of the sheet flooring product to maintain the visually indistinct appearance of the adhesive on the surface of the seam as wear occurs to the end product sheet material.