A tire tread composition comprising 100 parts by weight of a vulcanizable elastomer suitable for use in a tire; from about 1 to about 100 parts by weight of a silica reinforcing filler, per 100 parts of the elatomer; and from about 0.1 to 15 parts by weight of an electrically conductive additive containing a poly(alkylene oxide)-containing polymer having a alkali metal salt dissolved therein, per 100 parts of the elastomer provides improved electrical conductivity properties. A pneumatic tire having improved electrostatic dissipation employing the tire tread composition described above and a related method for dissipating electrostatic charges from tires using the tread composition is also discussed.