The present invention describes a revolutionary new device bridging the gap between the virtual multimedia-based Internet world and the real world, best exemplified by print media. More particularly, the invention relates to communicating multimedia information using a scanner for machine-readable code containing a link information corresponding to a provider information depicted on the printed medium, a user interface for obtaining user input information corresponding to the provider information, a communications bridge for sending the link information and the user input information via the network, a receiver in communication with the scanner, capable of receiving the link information and user input information, and further capable of receiving and playing a multimedia information sequence, and a portal server in communication with the scanner via the network capable of selecting a multimedia information sequence corresponding to the link information and the user input information.