A three-terminal low-voltage PWM controller chip includes a first terminal for receiving operating bias current supply and a feedback control signal related to an output parameter of an electrical circuit to be controlled; a second terminal connected to an output switch providing digital width-modulated control pulses to control duty cycle of the electrical circuit; a third terminal ground connection; a clocked pulse width modulation circuit responsive to current flow between the second terminal and the third terminal and the feedback control value for controlling the digital output switch; and, feedback signal separation circuitry for separating the feedback control signal from the operating bias current supply. A start-up circuit is also provided.