A removable medium is equipped with at least a first storage unit, a processor and an interface. The first storage unit includes first programming instructions designed to implement an embedded application. The embedded application is designed to dynamically generate a content in response to a hosting computing device accessing the removable medium to retrieve the content. The processor is coupled to the first storage unit to execute the first programming instructions, and the interface facilitates attachment of the removable medium to the host computing device, access of the removable medium by the host computing device and return of the content to the host computing device.