A method and system for embedding prefetch tags in the HTML of a user-requested webpage so that, after delivery of the user-requested webpage to the user, the proxy can cache webpages that the user is likely to request. After the browser issues a request for a webpage to the proxy, the proxy passes the request to the web server. The web server obtains the webpage and embeds prefetch tags into the HTML of the webpage. The selection of prefetch tags is determined by a personalization database or log/statistics database in the web server. The web server sends the user-requested webpage back to the user through the proxy. The proxy reads the prefetch tags and prefetches the webpages identified in the prefetch tags. The webpages identified in the prefetch tags are stored in the proxy cache memory so that they can be quickly sent to the user upon request.