Invention Grant
US07698315B2 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping
有权
允许广告客户使用分组管理搜索列表的系统和方法，以支付位置搜索系统
- Patent Title: System and method allowing advertisers to manage search listings in a pay for placement search system using grouping
- Patent Title (中): 允许广告客户使用分组管理搜索列表的系统和方法，以支付位置搜索系统
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Application No.: US11429738Application Date: 2006-05-08
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Publication No.: US07698315B2Publication Date: 2010-04-13
- Inventor: Ann-Bettina Colace , Scott W. Snell , Jeremy Daw , Dominic Dough-Ming Cheung , Benjamin James Watkins , Thomas A. Soulanille , Matthew S. Ropp , Gabriel Graham , Peng Zhao , Kenneth A. Kharma , Susan Florence Phillips
- Applicant: Ann-Bettina Colace , Scott W. Snell , Jeremy Daw , Dominic Dough-Ming Cheung , Benjamin James Watkins , Thomas A. Soulanille , Matthew S. Ropp , Gabriel Graham , Peng Zhao , Kenneth A. Kharma , Susan Florence Phillips
- Applicant Address: US CA Sunnyvale
- Assignee: Yahoo! Inc.
- Current Assignee: Yahoo! Inc.
- Current Assignee Address: US CA Sunnyvale
- Agency: Brinks Hofer Gilson & Lione
- Agent Nathan O. Greene
- Main IPC: G06F17/30
- IPC: G06F17/30
Abstract:
A system for advertisers to efficiently manage their search listings in placement database search system includes grouping means for managing multiple categories for the search listings and query means for searching search listings. The system further includes quick-fill means for modifying an attribute in a plurality of search listings by specifying the modification at a single location.
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