A system for augmenting click-through data with latent information present in the click-through data for use in generating search results that are better tailored to the information needs of a user submitting a query is provided. The augmentation system creates a three-dimensional matrix with the dimensions of users, queries, and documents. The augmentation system then performs a three-order singular value decomposition of the three-dimensional matrix to generate a three-dimensional core singular value matrix and a left singular matrix for each dimension. The augmentation system finally multiplies the three-dimensional core singular value matrix by the left singular matrices to generate an augmented three-dimensional matrix that explicitly contains the information that was latent in the un-augmented three-dimensional matrix.