The traffic indication and channel adaptation apparatus for a subscriber station in a sleep mode according to the present invention includes: a channel resource allocator for generating resource allocation information allocating an uplink channel resource to the subscriber station; a traffic indication and channel adaptation controller for generating a traffic indication message transmitted with the resource allocation information to the subscriber station, and providing a downlink data having a transmission level determined by applying an AMC level according to a CQI report message transmitted from the subscriber station; a transmitter for transmitting the uplink resource allocation information, the traffic indication message, and the downlink data to the subscriber station; and a receiver from receiving a CQI codeword or a CQI report message.