A memory card that adapts its operation according to the application to which it applied or the conditions under which it is operated. This allows the card to dynamical self optimize. In a first set of embodiments, the card uses host profiling where it will learn about the host during host-card interactions and the card's controller will optimize its algorithms accordingly. In another set of embodiments, the host and card will report to one another their capabilities for a quality of service negotiation. A further set of embodiments allows the storage device to memorize access sequences issued by the host under various predefined conditions, such as host reset or a power on boot sequence. The storage device can use this information to optimize operation for the expected commands. On deviation from an expected sequence, the device would memorize the new command sequence and save it, thus operating in a self-adaptive manner.