A process (10) and apparatus (2) for extracting juice from a fibrous material. The process (10) comprises a step of feeding the fibrous material (13) into a receiving chamber (30) having a fluid contained therein. The fibrous material (13) is then combined with the fluid in the receiving chamber (30) to form a first fluid mixture. The first fluid mixture is then passed through at least one cell disruptor device (40) to facilitate at least partial release of juice from the fibrous material into the first fluid mixture, thereby forming a second fluid mixture having a relatively higher released juice content than said first fluid mixture with relatively finely disrupted fibrous material suspended therein. The second fluid mixture is then collected.