A flame imitation manufacturing device of a fireplace relates to a flame imitation manufacturing device for simulating the burning state in a fireplace in the field of household appliances. Said device comprises a housing, a cross flow fan and a light source mounted on a base plate of the housing, a simulated fire chamber mounted on a back plate of the housing, ribbons mounted on the back plate of the housing by means of upper and lower strip bars and above the cross flow fan, and a light-transmitting glass plate mounted on the housing and in front of said ribbons. This invention, characterized in that said cross flow fan is a swinging one, is advantageous in that supplying wind non-directively by utilizing the swinging of said fan improves the flying state of ribbons so as to make the image state of burning flames more vivid, greatly enhances the authenticity of flames and lowers the cost thereof, and thus is adaptable to various flame imitation electrical-heated fireplaces and electrical appliances.