An apparatus for continuous loading and accumulation of rows of suspendedly handled items includes a feed jig at a top of the apparatus with one or more feed channels having grippers for holding the row, and a continuous-motion loader at a bottom of the apparatus having panels or walls on an outer periphery to define a plurality of passageways, wherein the continuous-motion loader has a length defining a row loading area, which is defined by the feed jig, and a pickup area for the rows so loaded, external to the feed jig.