Invention Grant
US08122049B2 Advertising service based on content and user log mining 有权
基于内容和用户日志挖掘的广告服务

Advertising service based on content and user log mining
Abstract:
A system and method are disclosed for providing documents related to a search request. The search request may include a search query of one or more keywords, or the search request may be a demographic search query including one or more demographic attributes. An index containing data crawled from publisher's websites, demographic information of registered users, along with the search history of the registered users can be created. Once a search request is received, the search request can be compared to the information stored in the index, and one or more documents related to the request can be provided.
Public/Granted literature
Information query
Patent Agency Ranking
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