A method and system are provided for delivering a stream in a mobile broadcast system that receives stream contents of broadcast services (BCAST) from a content creation and provides the broadcast services to one terminal or one group of terminals via one of a broadcast distribution system (BDS) and an interaction network. The method involves requesting assignment of a bearer in which the stream is to be delivered, assigning a bearer in response to the bearer assignment request, adapting the stream to be appropriate for the assigned bearer, and delivering the adapted stream to the terminal in the assigned bearer.