A technique for displaying information ancillary to an entity's location. A request for information ancillary to the location of a communication unit in a communication network is generated by the communication unit wherein the request contains a location of the communication unit as well as specifies the information ancillary to the communication unit's location that is sought. The request is forwarded to an information server in the communication network which may be a “trusted source” meaning that the communication unit considers the information server a reliable (trustworthy) source of information. The information server receives the request and identifies the requested information using the location information contained in the request. A response (notification) containing the identified information is then generated by the information server and forwarded to the communication unit. The communication unit receives the notification and processes it accordingly, including displaying the identified information in a manner that indicates the requested information is available. If the requested information is not available, the communication unit provides a display indicating the information is not available.