发明授权
US08195474B2 Customer profiling engine 有权
客户分析引擎

Customer profiling engine
摘要:
A method and apparatus are provided in a computer network to present marketing and other pertinent information to clients from a host. The client environment is interrogated locally using a profiling engine. A customer class generated by a profiling engine on the customer server controls a URL behind an inquiry tab presented in a client user interface. When the user clicks on the tab they are taken to a portal designed by a host marketing team specifically designed for customers belonging to the customer class designated by the profiling engine. Using the method and apparatus of the present application, direct, cost effective marketing materials are delivered to customers without sending any customer information through the customer firewall back to the host.
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