In a liquid crystal display apparatus, one display pixel has a total of six sub pixels, namely, a red sub pixel for a left eye, a green sub pixel for the left eye, a blue sub pixel for the left eye, a red sub pixel for a right eye, a green sub pixel for the right eye, and a blue sub pixel for the right eye. Those sub pixels are arranged in a square area, two in a horizontal direction along which gate lines extend, three in a vertical direction along which data lines extend. The polarity of the data lines with respect to a potential of a common electrode is inverted every time three gate lines are scanned and every frame.