Provided is an apparatus and method for searching a phone number and originating a call by using an image in a mobile communication terminal having a touch screen. The apparatus includes the touch screen for displaying at least one image in an image area, a memory unit for storing at least one image and a phone number corresponding thereto, and a control unit for performing call origination by using the phone number corresponding to each image if a touch input is made onto the relevant image displayed in the image area.