An apparatus for positioning a screen sound source, a method of generating loudspeaker set information for screen sound source positioning, and a method of reproducing a positioned screen sound source are provided. The apparatus and methods relate to a screen sound source positioning technique. A plurality of loudspeakers, each configured to have approximately the same gain, are each disposed proximate to the edge of a display, and a loudspeaker set including at least two of the loudspeakers is selected to position a virtual sound source substantially synchronized with a visual object displayed at a position on the screen of the display. Accordingly, a virtual sound source may be positioned at a certain specific position on the screen of a display without sound source distortion.