The invention relates to an airbag system comprising an airbag module, which has an opening mechanism for the airbag tear seam of a seat cover for the airbag accommodated underneath the cover in a non-visible manner, wherein the opening mechanism is configured such that the deploying force of the airbag tears a hole or holes into the tear seam, which bring(s) about a slight opening of the seam according to the physics of a ‘run,’ wherein a strip, or plurality of strips, or strip ends sewn into the airbag tear seam of the seat cover in more than one locations is/are torn from the seam driven by the deploying force of the airbag. The invention further relates to a vehicle seat comprising such an airbag system, and to a deployment method for such an airbag system.