A method for distributing music to a wireless communication device such as cellular telephone is provided. The method includes the step of providing a subscription service for the device, wherein the subscription service allows the device to download up to N music recordings onto the device from an on-line music content distribution site or sites, where N is an integer greater than one. The music is provided with restrictions designed to prevent effective transport of the music recordings off of the device in digital form such that the recordings cannot be played on other digital devices of any kind. The subscription service allows that the device may play the downloaded music recordings an unlimited number of plays. The subscription service also allows that the device may swap one music recording for another music recording, and may have a maximum number (S) of swaps in a given period. The service further includes billing the subscriber associated with the device a fee for the music subscription service. The values for N and S may be user configurable. The billing may also depend on the values of N and S.