The present invention discloses a method for transmitting Near Video on Demand (NVoD) using Catch and Rest (CAR) and sub-channels which includes: dividing an L-sized content into N segments using the CAR broadcasting scheme, allocating the segments to K channels including a replicate channel, and broadcasting the segments; dividing a first segment S1R (SiR represents an i-th segment of a regular channel) into Nsb sub-segments again at given bandwidth using the harmonic broadcasting scheme, and dividing an i-th sub-segment Sisb into i segments again; broadcasting the sub-segments {Si.1sb, . . . , Si.isb} in n sub-channels; and adding the segments {S2R, . . . , SNR} to a sub-layer and broadcasting the segments, the first segment broadcast in the first channel being divided and allocated to a few sub-channels, the succeeding segments broadcast in the other channels being just shifted and broadcast.