A holder is provided for items, in particular for drinks containers, drinking vessels in a motor vehicle that includes, but is not limited to a storage bin for holding the items. The storage bin has a bottom for holding the items as well as side walls. In such a holder, it is provided that at least one side wall has a variable-shape insert that can be transferred from a position following the contour of this side wall into a position curved in the direction of the opposite side wall. By this means, a variable division of the storage bin can be accomplished with simple design and extremely simple handling.