The present invention relates to a system and method for data storage and retrieval, and more particularly, for indicating that ancillary data is stored in a header of a JPEG file and accessible to a user. The system comprises a JPEG file having an EXIF header and associated image data, and at least one other file of digital data, and a computer. The computer is programmed to scan the JPEG image file for a special indicator in the application marker section of the EXIF header. If the marker is present, the value of marker indicates what type of ancillary digital data is present in the header. For instance, if the marker contains the string EKC-JPEG, then the ancillary data is known to be another JPEG file. Other types of data can be indicated as appropriate. The presence of the ancillary data is then used for the appropriate type of presentation to the user. A reveal icon is then used in presenting the data to indicate whether the ancillary data is another JPEG file, video, audio, sound, document, etc. The user would be presented with the data as appropriate.