A window blind apparatus having a first magnetically active track, a second magnetically active track, a first rod, a second rod, a first magnet located at the first end of the first rod, and a second magnet located at the second end of the first rod, a third magnet located at the first end of the second rod, a fourth magnet located at the second end of the second rod, and a window covering material adapted to be disposed between the first rod and the second rod, wherein the apparatus is adapted to be used to wholly or partially cover the window over which it is mounted.