A display apparatus and method for mounting display brackets. The display brackets having a male anchor portion having a profile which is an upwardly curved tab of substantially even thickness. The apparatus comprising: an elongate insert element having an anterior face and posterior face; the elongate insert element having a pair of parallel longitudinal anterior lip portions that define an elongate longitudinal orientated slot aperture to a substantially horizontally orientated anchoring cavity for receiving the male anchor portion; the anchor cavity having a profile that substantially conforms to the profile of the male anchor portion.