An application for a device that includes an image sensor, an orientation sensor and image capture capabilities. Operation of the device is based upon a detected orientation of the device by the orientation sensor. In one embodiment, when the device is in a horizontal orientation, the image capture operates as a digital still image camera and when the device is in a vertical orientation, the image capture operates as a digital video camera. Other orientations are anticipated including upside down as well as other operating modes such as flash enabled and flash disabled. Optionally, a control is provided to lock the operation in one of the modes irrespective of changes in the orientation of the device.