Invention Grant
- Patent Title: Search result ranking based on trust
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Application No.: US12552956Application Date: 2009-09-02
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Publication No.: US08352467B1Publication Date: 2013-01-08
- Inventor: Ramanathan V. Guha
- Applicant: Ramanathan V. Guha
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06F7/00
- IPC: G06F7/00 ; G06F17/30

Abstract:
A search engine system provides search results that are ranked according to a measure of the trust associated with entities that have provided labels for the documents in the search results. A search engine receives a query and selects documents relevant to the query. The search engine also determines labels associated with selected documents, and the trust ranks of the entities that provided the labels. The trust ranks are used to determine trust factors for the respective documents. The trust factors are used to adjust information retrieval scores of the documents. The search results are then ranked based on the adjusted information retrieval scores.
Information query