A content reproduction device includes: a plurality of communication units (a cellular phone and a wireless LAN communication unit), each receiving a content transmitted in segments from a content transmission device over a communication path; a content reconstruction unit that has a buffer in which each segmented data of the content received by each of the communication units is temporarily accumulated, and that reconstructs each segmented data accumulated in the buffer into the content; a reproduction unit that reproduces, at a predetermined bit rate, the content reconstructed by the content reconstruction unit; and a communication control unit that: calculates, for every predetermined time, target transmission speeds to be assigned for content reception performed by the respective communication units, based on free space in the buffer and the bit rate; and transmits a first request signal indicating the calculated target transmission speeds to the content transmission device via one of the communication units.