A priority-based wireless USB transfer service management apparatus and method capable of preventing conflict or interference between service and minimizing waste of resources by providing optimized service supporting environment according to characteristics and media classes of various wireless USB devices are provided. In the priority-based wireless USB transfer service management apparatus and method, wireless data transmitted from wireless USB devices are integrated according to service classes, service management information is configured by identifying the wireless data according to associated protocols, services are classified based on the service management information, priorities and weighting factors are allocated according to the services, final service determination information is configured based on a user's request, and a to-be-performed service is determined based on the final service determination information, so that the determined service is controlled to be performed.