An assembly for use in or on a tire. The assembly comprises an electronic device having a body and an adhesive coating on at least the body of the electronic device. The body is at least partially made of a plastic material or a fiber reinforced plastic (FRP). The adhesive coating comprises an imide-based adhesive. The adhesive coating may have a polymer bonding group comprising at least one of natural rubber, butyl rubber, a chlorinated elastomer, polybutadiene, synthetic polyisoprene, or styrene-butadiene rubber or a combination thereof. In one embodiment, the assembly further comprises a first elastomeric layer and a second elastomeric layer. The adhesive coating secures the body to the first and the second elastomeric layers. The first and second elastomeric layers may comprise a butyl-containing compound or natural rubber compound. In one embodiment, the electronic device is a radio frequency identification tag having the body and an antenna.