Systems and methods of controlling communication of data are provided. A method of controlling communication of data may include receiving, at a network component, a request for data associated with a data source. The network component may have a limited capacity to distribute data. The method also includes determining whether the network component is exceeding a first capacity threshold. When the network component is exceeding the first capacity threshold, the method includes determining whether the data source meets a popularity criterion. When the data source meets the popularity criterion, the method includes sending the data associated with the data source.