Disclosed are data transmission/reception apparatus and method that may be applied to a case where additional data is to be transmitted in a CE-OFDM modulation/demodulation scheme that satisfies an OFDM feature which is robust against multipath fading and simultaneously has a feature that amplitude is constant. Service channel information, modulation parameter information of a physical layer, and the like, may be transmitted by using an additionally secured information channel. If using this, a service search time may be saved, and power of a receiver may be reduced.