发明授权
- 专利标题: Advertisements in a television recordation system
- 专利标题(中): 广播电视纪录系统
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申请号: US10033401申请日: 2001-12-26
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公开(公告)号: US08571933B2公开(公告)日: 2013-10-29
- 发明人: Scott Rosenberg
- 申请人: Scott Rosenberg
- 申请人地址: US CA El Segundo
- 专利权人: The DIRECTV Group, Inc.
- 当前专利权人: The DIRECTV Group, Inc.
- 当前专利权人地址: US CA El Segundo
- 代理机构: McDonnell Boehnen Hulbert & Berghoff LLP
- 主分类号: G06Q30/00
- IPC分类号: G06Q30/00
摘要:
The present invention discloses a method and system for types of ad placement opportunities in a digital video stream. The described embodiments of the invention increases ad placement opportunities to a targeted audience by using real-time ad placement during mode changes in a dynamic digital medium such as a digital video recorder. Various embodiments also allow various types of temporal overlapping and composite display techniques for viewing ads and video content.
公开/授权文献
- US20020090198A1 Advertisements in a television recordation system 公开/授权日:2002-07-11
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