Invention Grant
US08650065B2 Assumed demographics, predicted behavior, and targeted incentives
有权
假设人口统计，预测行为和有针对性的激励措施
- Patent Title: Assumed demographics, predicted behavior, and targeted incentives
- Patent Title (中): 假设人口统计，预测行为和有针对性的激励措施
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Application No.: US12870764Application Date: 2010-08-27
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Publication No.: US08650065B2Publication Date: 2014-02-11
- Inventor: Ryan Carr , Mark Davis , Gary M. Katz
- Applicant: Ryan Carr , Mark Davis , Gary M. Katz
- Applicant Address: US FL St. Petersburg
- Assignee: Catalina Marketing Corporation
- Current Assignee: Catalina Marketing Corporation
- Current Assignee Address: US FL St. Petersburg
- Agency: Pillsbury Winthrop Shaw Pittman LLP
- Main IPC: G06Q10/00
- IPC: G06Q10/00
Abstract:
A system and method for anticipating consumer behavior and determining transaction incentives for influencing consumer behavior comprises a computer system and associated database for determining cross time correlations between transaction behavior, for applying the function derived from the correlations to consumer records to predict future consumer behavior, and for deciding on transaction incentives to offer the consumers based upon their predicted behavior.
Public/Granted literature
- US20110099045A1 Assumed Demographics, Predicted Behavior, and Targeted Incentives Public/Granted day:2011-04-28
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