Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for prioritizing social activity postings. In one aspect, a method includes receiving a request for prioritized social activity postings, the request being associated with a company identifier. Social activity postings are identified. The social activity postings are available to users on a social activity system of one or more computers, and each social activity posting is associated with a user identifier. For each social activity posting, the user identifier associated with the social activity posting is matched with a customer identifier associated with the company identifier. A respective priority rating is determined for the social activity posting using configuration information associated with the customer identifier.