Methods and systems herein receive a selection of at least one variable data printing (VDP) pattern from a first user to compose an initial sample design. The methods receive image, text, and graphics into the initial sample design from the first user and the user tags such image, text and graphics with VDP pattern elements. The processes of receiving the image, text, and graphics and tagging alter the initial sample design into the tagged sample design. Further, the methods and systems can automatically convert the tagged sample design into at least one different format file. The methods and systems can automatically provide the different format file to at least one second user. Additionally, the second user can include data components into the different format file to support the composition of a targeted marketing campaign sample.