In a communication apparatus including a close proximity wireless communication unit configured to perform communication when the communication apparatus and an external apparatus are brought into close proximity with each other within a predetermined range, selection of a communication process is performed. Information on a plurality of operating units and information on communication processes to be performed by the communication apparatus are stored in association with each other. Control is performed in such a manner that a communication process that is associated with one of the plurality of operating units that is being operated when communication with the external apparatus is established is performed.