A balloon payload is provided having a payload structure, an outer surface of the payload structure comprised of an electronic ink covering, and a control system configured to change the electronic ink covering from a first state having first energy absorptive properties with respect to thermal energy that enters the payload through the electronic ink covering, to a second state having second energy absorptive properties with respect to thermal energy that enters the payload through the electronic ink covering, wherein the second energy absorptive properties allow less thermal energy to enter the payload than the first energy absorptive properties.